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Your API Is Not A Feature

Early stage SaaS companies survive and thrive by creating new customer value as fast as they can. Ignore feature requests from your early adopters at your peril. They churn, you fail.

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Platform Partnerships That Get Measured, Get Managed

The list of ‘product’ companies that have committed to become ‘platform’ companies is short. The list of ‘product’ companies that have successfully become ‘platform’ companies is even shorter. Mature partnerships — and partner programs — are common trait of those rare successful platforms.

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What is a Platform?

From enabling passengers to embark and disembark trains, to vertebra-crushing shoes, and operating systems like Microsoft Windows, “platform” has been used to describe many different things, in many different contexts, over a long period of time.